John Scheffel

Vice President + Director of Visual Design

John’s tall in both stature and talent. His projects have spanned the country and the globe with international projects in Japan, Korea, Venezuela, Costa Rica, Aruba, Dominican Republic, Bahamas and Canada. His expertise lies in experiential interior and graphic design, wayfinding and placemaking.

In his role, he is responsible for leading and elevating creative design at api(+), and he collaborates with executive leadership to drive firm vision, strategy and culture.

He’s seasoned in a variety of project types including food retail, specialty retail, restaurants, food halls, mixed-use centers, entertainment concepts and sports facilities.

John earned his Bachelor’s degree in graphic design from University of Illinois.

Outside of work, John is passionate about volunteering and advocating for the arts and artists. He has volunteered with Gasparilla Festival of the Arts, a prominent national arts event held annually in Tampa, since 2015. He is currently a board member and served two terms as president.

Api John Scheffel 1 Scaled

John has contributed to the success of clients such as:

Walmart
FitLife Foods
ABC Fine Wine & Spirits
Earl of Sandwich
City of St. Petersburg
City of Jacksonville Riverwalk
HMS Host
Balducci’s Food Lover’s Market
Fit2Run
Perry Ellis
St. Pete Pier
City of Clearwater
Honest 1 Auto Care
Boar’s Head
Tumi
Lakewood Ranch Comercial
City of Tampa
Historic Maryville, Tenessee
Ultra Foods
Family Dollar Stores
Yankee Candle
CASTO Southeast
City of Sarasota
Tampa Downtown Partnership