Ultra Foods

in Prospect Heights, Illinois

api(+)’s prototype design for Indiana and Illinois’ low-price leader, Ultra Foods, emphasizes the fresh departments and extensive variety it’s known for. Bright and bold signage boasts Ultra’s low-price brand promise, and the branded Ultra ‘U’ is incorporated in a friendly font and fun messaging that speaks to shoppers throughout the store, creating an exciting shopping experience. Ultra Foods redefines the warehouse grocery shopping experience.

Client / Strack & Van Til

Size / 87,000 square feet

Services / , , , , ,

Awards / Progressive Grocer Store Design Awards, Best Remodel Less Than $3 million

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bold, large-scale graphics announce the brand voice

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